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Banking

Sarah Martin | 28th May, 2020

Proactive communication reduces contact center call volume...

As a result of Covid-19, self-service banking has shifted from nice to have to must have. As Doug…

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Push Notifications

admin | 1st October, 2019

Emulate the World’s Top Apps to Maximize Revenue fro...

Over the course of an average weekend out and about, I use my phone to check half a…

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Push Notifications

admin | 20th September, 2019

How Personalization Helps Convert Users into Paying Customers

Personalizing app content drives conversions up across every part of your app’s customer life cycle. The proof? Segment…

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Mobile Marketing Automation

admin | 6th August, 2019

Effective Segmentation is the Best Route To Product Success

Your customer base is extremely varied – their preferences, how they access your app and what they do…

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Push Notifications

admin | 26th July, 2019

How to Create Great Push Notifications

Push notifications are an everyday part of our lives. If you look at your phone right now, odds…

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mCommerce

admin | 17th June, 2019

Is Your App Ready for SCA? Pulsate can help!

It’s fair to say that GDPR caused a lot of convulsions just over a year ago when it…

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mCommerce

mobile app retargeting

Sarah Martin | 27th February, 2019

Is Your App Profiting from Retargeting?

Often compared to window shopping, browse abandonment in mobile apps happens when a user downloads an app, navigates…

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mCommerce

cart abandonment mobile

Sarah Martin | 25th January, 2019

Cart Abandonment: Are you losing 72% of your app transacti...

Brands are in the depths of a multi-trillion dollar headache as users abandon their shopping cart mid-transaction at…

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Chatbots

Sarah Martin | 11th December, 2018

All Relationships Start With a Conversation: Why Conversat...

Whether on your website or in your app, more and more customers want to reach you through messaging…

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Mobile Marketing Automation

Sarah Martin | 28th November, 2018

Immediacy is a right, not a privilege

If you remember what a dial-up modem sounded like, the chances are that you know what it is…

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